A stockist, better
known as Pharma Franchise Distributor or Pharma Distributor, plays a very
important role in improving the health of people around the world. An
individual aspiring to become a Stockist for a top pharma franchise company is
required to fulfill certain criteria needed to make a mark as a distributor.
Stockists usually assist marketing executives with the pharma distribution
part. A top pharma franchise company can ensure a smooth running of its
pharma franchise in India by assigning pharma distribution to a Stockist.
In return for
the services rendered by a stockist, marketing personnel pays the former a
certain percentage of every profit that is made. This fosters a healthy relationship
between the two and offers mutual growth opportunities to both.
Points to consider when selecting a Stockist for Operating a
Pharmacy Franchise in India
The entire
foundation of the pharma franchise business is balanced upon the marketing and
distribution of pharma products. Therefore, it is important for a pharma
company to select an extremely professional and qualified stockist to run a
smooth, hassle-free, and successful pharmacy franchise in India.
Here are a few
parameters that a top pharma franchise company must take into consideration while choosing a Stockist.
·
Reputation
Choosing a prominent Stockist with good social standing is a wise
choice for pharma distribution. Moreover, a reputed distributor with a decent
financial status is a feather in the cap.
·
Scope
Ensure that the reach of a Stockist in terms of area covered is
broader than what is required for your business. A good Stockist has a rich
client base that is spread far and wide.
·
Experience
Another factor that lends credibility to a Stockist is his ability
to develop a good rapport with several clients at the same time. To run a
successful pharma franchise in India, a Stockist must have considerable
experience and should be associated with, at the least, five pharma companies
at a time.
·
Payments Collection
The
duty of collection of payment from the chemists lies with the Stockist. Thus,
choose a Stockist that shares a great rapport with its clients and can
guarantee steady cash flows at regular intervals.
Types of Stockists to choose for the Top Pharma Franchise
Company
There are 2
types of pharma distributors or stockists in the market. You could choose any
of the two below depending upon your business requirements.
·
Single Pharma Franchise Distributor
A single pharma franchise distributor operates in a smaller area.
Though the area-wise reach of a single pharma distributor is limited, the
returns are great because the distributor concentrates his entire marketing and
distribution efforts into one place.
·
Multiple Pharma Franchise Distributor
A
Multiple Pharma Franchise Distributor covers large areas such as an entire
state or district. Therefore, they have a wider reach and are usually adopted
by big pharma companies looking to expand their business operations across many
markets.
Many factors
make a top pharma Franchise company best and one such factor is choosing the
right stockist to work with.
Call
+919888885364 for further questions regarding pharma franchise distributors.
