How to choose a Stockist for a Pharma Franchise in India

A stockist, better known as Pharma Franchise Distributor or Pharma Distributor, plays a very important role in improving the health of people around the world. An individual aspiring to become a Stockist for a top pharma franchise company is required to fulfill certain criteria needed to make a mark as a distributor. Stockists usually assist marketing executives with the pharma distribution part. A top pharma franchise company can ensure a smooth running of its pharma franchise in India by assigning pharma distribution to a Stockist.

In return for the services rendered by a stockist, marketing personnel pays the former a certain percentage of every profit that is made. This fosters a healthy relationship between the two and offers mutual growth opportunities to both.

Points to consider when selecting a Stockist for Operating a Pharmacy Franchise in India

The entire foundation of the pharma franchise business is balanced upon the marketing and distribution of pharma products. Therefore, it is important for a pharma company to select an extremely professional and qualified stockist to run a smooth, hassle-free, and successful pharmacy franchise in India.

Here are a few parameters that a top pharma franchise company must take into consideration while choosing a Stockist.

·         Reputation

Choosing a prominent Stockist with good social standing is a wise choice for pharma distribution. Moreover, a reputed distributor with a decent financial status is a feather in the cap.

·         Scope

Ensure that the reach of a Stockist in terms of area covered is broader than what is required for your business. A good Stockist has a rich client base that is spread far and wide.

·         Experience

Another factor that lends credibility to a Stockist is his ability to develop a good rapport with several clients at the same time. To run a successful pharma franchise in India, a Stockist must have considerable experience and should be associated with, at the least, five pharma companies at a time.

·         Payments Collection

The duty of collection of payment from the chemists lies with the Stockist. Thus, choose a Stockist that shares a great rapport with its clients and can guarantee steady cash flows at regular intervals.

Types of Stockists to choose for the Top Pharma Franchise Company

There are 2 types of pharma distributors or stockists in the market. You could choose any of the two below depending upon your business requirements.

·         Single Pharma Franchise Distributor

A single pharma franchise distributor operates in a smaller area. Though the area-wise reach of a single pharma distributor is limited, the returns are great because the distributor concentrates his entire marketing and distribution efforts into one place.

·         Multiple Pharma Franchise Distributor

A Multiple Pharma Franchise Distributor covers large areas such as an entire state or district. Therefore, they have a wider reach and are usually adopted by big pharma companies looking to expand their business operations across many markets.

Many factors make a top pharma Franchise company best and one such factor is choosing the right stockist to work with.

Call +919888885364 for further questions regarding pharma franchise distributors.